Managing SaaS metrics throughout the company growth lifecycle

Why are SaaS metrics in cloud accounting more important than ever?

Fast growth requires fast decisions made with the right information. All companies struggle to do this. But SaaS companies face more challenges. You construct your metrics reports with data you’ve pulled from disparate applications, and then aggregate that data and perform calculations within spreadsheets—typically a time consuming, error-prone process.

What if you could easily capture and instantly access the detailed metrics you need, right when you need them? What if these metrics shed light on the pitfalls and opportunities ahead, as well as the root causes of performance trends?

As SaaS companies scale, there are a variety of key metrics that are needed to fully understand organisational health and determine the best ways to optimise the business.

These include:
• Churn
• Customer Lifetime Value (CLTV)
• Customer Acquisition Cost (CAC)
• Committed Monthly Recurring Revenue (CMRR )
• Annual or Monthly Recurring Revenue (ARR or MRR )

The numbers are used to spot trends, compare to benchmarks, drill down into the source data, and make quicker, more sound strategic decisions.

“Sage Intacct is a great solution for managing a complex, high-growth business model like ours.” – Plexxi

Sage Intacct’s ERP accounting software can help transform the view of SaaS metrics which can support growth. Find out more by downloading the Whitepaper.